09 Nov

New delivery control involved in PowerMTA 4.5

PowerMTA has always aimed on focusing on one thing and implementing it perfectly. That most important aim is email delivery. The thing might sound quite easy to you, but sending it in bulk is not that easy. It depends o the receiving systems regarding the volume as well as their behavior. With the commencement of powerMTA 4.5, many improvements and added features have come into being.

The main features that haven been included in PowerMTA 4.5 are:

  1. Bounce domains with MX

Prevention from needless typo domains that are into existence but do not accept email. On the other hand, PMTA enables to glance off messages to domains without the MX records. PowerMTA 4.5 has the power to do the required lookups for a certain period of time, and bounce it back if it finds that the MX is missing. This will prevent from the line of typo domains while still conveying to the occasional host with the MX feature.

  1. Restrict connection on destination IP

PowerMTA always had the authority and the power of restricting the power of synchronous connections at the domain level as well as the MX level. In PowerMTA 4.5 the limit to concurrent connection gets restricted to the domain IP. This is mostly helpful for the recognized brand providers,  that has the ability to host many domains. Every domain comes up with unqiue MX host name but all gets resolved to the IPs. So if you can limit the connection to the branded provider’s IPs, the error message will no longer be seen.

  1. Increasing retry stages

Retrying of messages was basically done on fixed junctures. In simple words, it the retrying stage of 10 mins was made, near about 144 attempts were conducted during the period of 24 hours. With powerMTA 4.5 the interval hour can be changed. It can be changed after each tried attempt. This give way to the use of increasing intervals or breaks and a way to avoid unwanted attempts as the probability of delivery decreases over time.

  1. Rollup sequence based on MX records

PowerMTA used different segments for each domain. The delivery was highly concurrent and the problem on one domain did not affect the other. But the delivery problems often occurred at the provider’s level. With the introduction of version 4.5, powerMTA is now able to rollup segments on the basis of MX records of each domain. If the records mimic the configured list of the MX hosts at the time of submission, that particular domain will be put forth in the particular rollup segment.

PowerMTA 4.5 has increased the infrastructure application for digital emailing, marketing as well as integrated customer communication. With the use of powetMTA 4.5 for your business you will be able to receive proper set up as well as get legitimate analysis of the consumers. This includes performance, conveyance, manageability without any sort of extra investment in hardware. It offers no fake promises and implements the same that it holds on to. It might select one thing but will have the power to do it perfectly right.

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08 Nov

How different types email have helped the marketers in email marketing

Email marketing is a strategy that is worth for business also provides strong and outstanding results when implemented according to strategy. Many big organizations have relied on email marketing as the best networking option as the best source of communication all over the world. The flexibility of email has allowed the businesses to modify it according to their needs. Email marketing has always served as the plus point on the entrepreneur’s side and one of the best traditional form of marketing till date.

Types of Email marketing


Emails sent on marketing purpose can be distinguished as –


  1. Promotional emails that include advertisement emails, newsletters, that promote or highlight the brand or products and so on
  2. Informative emails that include newsletters those are only particular about any information, transaction email, direct emails and others.

Marketers adopt different types of email to garner leads and convert into sales. There are also other forms of emails where they keep engaging the existing consumers to commit with them for a longer period of time. It depends upon the marketers to send their email and it might vary from person to person to garner profit.

Promotional Emails

This is a traditional format of email to approach clients. It is one of the first steps of promotion or advertisements through email. An email marketer basically approaches through email to promote his brand or product. The promotional emails can vary from brochures to product descriptions with unique images and videos. When email marketing started the marketers used it in full-fledged for their promotion of products and services. The introduction of content and quality kept increasing with time along with the addition of links, pictures, images and subscriptions.

All the modification took place as the consumers reciprocated in a positive manner. The consumer got the right to read what he wants and when he wants to. He could also get back to the organization through direct communication through email. The links could be useful to him in order to make any requests or buy a product or inquire through something. The customer could do all that he needed. All the marketer had to do was to show the right guidance and pathway to clear all his queries and requests.

Pointing a client to the correct platform was and still is of paramount importance. It is still very important to design a good email for advertising.  The main features of a typical advertisement or promotional email include good content, length, market and scheduling.

Next E Host will serve you with different forms of email marketing techniques that will build a strong relationship with your consumers as well as a good partnership with business proposal. Connect with us so that you can send bulk email as well as make sure that you email is not going to get spoofed or spammed.

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07 Nov

An introduction of Email Marketing for the Beginners

Email marketing is basically a process of sending emails which is related to marketing to the interested consumers.  For the beginners in the marketing industry, this vows to be of great help to build up consumer’s trust, appreciation and increase your businesses sales. This form of communication is mainly targeting and lest of cold-calling. If you need proper consumers to garner as many email addresses, you need to have a legal way of attracting your site to your visitors.

Basically, email marketing is a diversified event response. When a visitor views a button on your website to request for special updates, they automatically receive an email in their account. An auto-responder is a mechanized email system mailing back to the person with special updates on the web. As you start marketing more, you will be constructing a repeat business structure; marketing more products and related offers to the interested audience. The assessment of the free and current list of prospects gathered by their interest is hug: which can be conveyed by, selling email lists in the big industry. You need not sell yours but you should appreciate its value in near future.

The medium is highly economical and powerful. It can easily be constructed into marketing systems. Constructing a concrete email marketing listing will ensure repeated connection with consumers who would never forget you. For this reason, your email should have proper valid content which should attract the audience and must have an appealing outlook so that it can help in boosting up your sales.

Now that you have garnered everyone’s attention, you need to keep promoting in your opt-in page, your subscribers and keep them engaged with your email list community. You need to make sure that you need to send those emails periodically. Doing this is enough for them to remember you. But make sure you should not email them too much, that you irritate your committed consumers. If you start following these things, you will be able to see a positive change where you no longer have to hunt for leads.

Email marketing is the part of your organization. With a little hard work and perseverance, everything is possible. Next E Host provides you with the ease to work through even though you are a beginner. Our services will lead you to fruitful results.

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07 Nov

Advantage of using DomainKeys Identified Mail

DKIM or DomainKeys Identified Mail is a technological form that helps to shield email senders and recipients from spam, spoofing, and phishing. It allows the trustee to check that an email alleged to have come from a specific domain certainly is certified by the owner of the domain. The main criteria is to prevent the emails from getting forged as well as shield away from other spoofing procedures. Talking in technical grounds, DKIM allows a domain to accomplice its name by subjoining a digital signature to it. The verification is processed out using the signer’s public key advertised in the DNS.

Advantages :

The primary advantage of this system for email trustee is in allowing signing the domain to accurately identify a stream of legitimate email. Therefore, this process allows domain based ostracized and whitelist to be more compelling. It also benefits you by preventing against different phishers whose attacks are easier to detect through DKIM.

Use with spam filtering

DKIM is the method of classifying a message. It doesn’t itself detect spam or filter. Though, through DKIM has prevented spammers from imitating the source of the address of their senders’ or their messages. DKIM has made it simple to recognize email which is not spam and that does not need filtering.


DKIM is useful as an anti-phishing mechanization. Mailers in dejectedly phished domains can sign their email to showcase that they are genuine. The receiver can take the nonappearance of a legit signature on ail form those domains to be an implication that the email is probably spoofed. To carry out the process in a safe way, DMARC has been introduced in recent years. It allows the domain to self-distribute which mechanization they employ, may it be SPF or DKIM, making it easier for the receiver to make a knowledgeable decision. Making it possible to understand whether the email is spam or not.

Next E Host has brought to you two of the key important advantages that protect your originality. Come and connect with us with the various ranges of services of your choice. We assure you to secure your privacy also our expert team will entice you with information that will mark as prosperity for your organization.

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